The widespread dissemination of information technology in the work place and home coupled with the increasing use of Internet and other computer networks has created a new way to conduct commerce and marketing. However, the nature of Internet commerce and marketing is still not well understood. Some of the strategies, structures and processes that were previously successful have not worked in this new business environment. To learn how businesses can successfully use the Internet, we have undertaken an investigation of some key questions. For instance: 

• How should digital information be priced and packaged?
• How will "friction-free" markets affect the optimal pricing and positioning of products and services?
• How can and should intellectual property be protected?
• How can and should personal information be protected?
• How will the potential for improved relationship management change marketing?
• Will more efficient markets make outsourcing and partnering more attractive?
• How will the demise of geography as a constraint affect the nature of business communities and ties?
• What sources of competitive advantage are most important in a digital economy?