NCN Summit 2001: Professor Robert
Solow, MIT
Information Technology and the Recent Productivity Boom in the
US
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1. My general subject is the fantastic U.S boom of 1995-2000,
and especially its relation to ICT. The unexpected combination of low
and falling unemployment and low, fairly steady inflation is not
by itself the main concern here (though it is of great importance).
If the U.S had experienced an acceleration of productivity and
had
screwed it up macroeconomically, we would still be interested in
the productivity surge. In fact there is an important connection
between the productivity surge and the combination of low unemployment
and low inflation. Without the first, the second would probably
not have been attainable. But that is not our focus now.
2. The 'new economy' hype in the popular and business press - the
notion that the laws that govern the behaviour of the economy have
changed in the IT age, that the business cycle is a thing of the
old-fashioned past, that there are no basic constraints on economic
growth - all that was always foolishness and should have been seen
to be foolishness from the beginning. In any case, the slowdown had
already begun by the middle of 2000, and a standard recession was
probably already in the cards well before the attack on the WTC.
Its cause was classical: businesses perceived that they had overinvested
in ICT equipment, and began to pull back, despite continued high
consumer spending. The situation was pretty clearly worsened by the
extra uncertainty imposed on both consumers and firms by the events
of September 11 and after.
3. Our real topic can be introduced this way: between 1947 and 1972,
real output per hour worked in the private non-farm economy rose
at an average annual rate of 2.9 percent; between 1972 and 1995,
that figure was cut in half, to 1.4 percent; and then between 1995
and 2000 it went back up to 2.5 percent, not quite reaching the early
post-war figure, but a big gain. Differences of that magnitude have
important implications for the path of the standard of living. What
made the difference at the end of the 1990s? In particular, was it
mainly the - long delayed - fruition of the computer age? Is it likely
to continue?
4. I am going to go at this by way of an unfamiliar breakdown of
the 'contribution' of different industries to the acceleration of
productivity after 1995. If a very small industry experiences a big
jump in its rate of productivity growth, that may be intrinsically
interesting, and one would want to know why, but it will contribute
little to the acceleration of productivity on a national scale. The
importance of a particular industry depends on both the size of its
jump in productivity growth on its share of total employment. Looked
at this way, a mere six out of 59 industries contributed essentially
ALL of the acceleration of productivity from 1987-95 to 1995-2000.
The other 53 industries included some positive and some negative
(i.e. decelerating) industries, but netted out to zero. What distinguished
1995-2000 from other periods was not the mere existence of a small
group of industries whose productivity growth rates jumped - that
is common - but the fact that the industries in question were big
employers. I do not think you would guess the identities of the three
largest contributors to the productivity surge: they were, in order,
wholesale trade, retail trade, and security and commodity brokers.
The three next-largest contributors were more expectable: electronic
and electric equipment (i.e. semiconductors), industrial machinery
and equipment (i.e. computers), and telecommunications. The contribution
of the first three was almost three times the size of the contribution
of the last three.
5. Remarkably, then, if we want to understand the productivity surge,
we have to understand what happened in wholesale and retail trade
and financial services. If this was mainly something to do with ICT,
then it is something to do with ICT in those three sectors. That
is not far-fetched, of course. There has been a lot of computerization
in just those sectors. We know that sales of computers and peripherals
to business firms have been heavily concentrated in sales to firms
in the service sector of the economy. But buying IT is clearly not
enough, in the service sector. Retail banking, for instance, has
been a very big investor in IT, and so far has little or nothing
to show for it. It turns out, on close inspection, that computers
have something to do with the productivity surge, but not nearly
everything.
6. For example, in wholesaling, warehouse centralization and automation
was the most important factor. There was a large technological component
in relation to picking and shipping, but the technology used - including
IT - was quite old when the productivity acceleration occurred. The
key factors were really managerial innovations in the organization
of functions, some of them made possible by increases in scale. It
appears that the whole process was forced by pressure from large
retailers. In retailing, the story is similar, and even more closely
traceable. It can be summed up in the Wal-Mart phenomenon. Wal-Mart
opened up an enormous productivity gap over the rest of the industry,
which was then forced to imitate in order to survive. (It has not
caught up yet, which suggests that there may be rapid productivity
growth still to come.) The Wal-Mart advantage owed something to IT,
but again not to anything new or exotic. However most of Wal-Mart's
innovation was managerial, especially the large-store format and
improved logistics.
7. There is an interesting semi-technical point of interpretation
here. It is natural to measure labor productivity in terms of real
value added per hour worked. One big advantage is that value added
by industry can be added across industries to give national income.
A consequence of this choice is that if a Wal-Mart, for example,
shifts to selling higher-value goods, its measured productivity will
increase even if, so to speak, the sales people perform the same
physical actions at the same pace. This seems odd, but it is probably
appropriate. One would not hesitate in the case of manufacturing:
if an innovation allows a machine-tender to produce a better widget
by doing the same motions in the same time, we have no trouble in
labelling that an increase in productivity. So we do the same in
trading activities. Perhaps the increase in measured productivity
should be imputed to whatever was the source of the higher-value
throughput. Don't think of the routine calculation as imputing any
'deep' productivity to individual participants in the chain that
brings real value to final consumers. It is just a calculation, and
all the value-added in the economy has to be accounted for somewhere.
(But remember that there remains the 'deep' productivity gain that
does come from improved retailing formats and better organization
of the functions and tasks that they perform.)
8. Next I want to tell you about some evidence that goes mildly
the other way, and then I will suggest that this evidence is incomplete.
My reason for this giving-and-taking-away is that it helps me to
make an important analytical point about the whole new-economy issue.
If you look at a lot of different industries, and compare their
productivity growth rates with the extent of their investment in
IT, you find a positive correlation across industries. The correlation
is not terribly close or sharp but it is there. You could conclude
that the productivity surge of 1995-2000 was indeed the fruit of
the Information Age.
But be careful. The question is not whether IT investment increases
productivity. Of course it does. Any intelligent investment
increases productivity; that is what it is for. The New-Economy question
is whether IT investment has a substantially larger productivity-increasing
effect than other investment in equipment. Equivalently, is the return
to IT investment larger than to other forms of investment? The correlation
I just mentioned throws no light at all on that issue.
Some of the detailed studies I was citing earlier suggest that there
was no such super-profitability effect. (One or two such studies
do show it, but in such an extreme form as to create instant doubt.)
There is also a casual but telling reason to doubt this possibility.
If it were generally true that the return on IT investment had exceeded
the return on other investment - which, to repeat, is what this argument
amounts to - businesses should find themselves wishing that they
had invested more in computers than they did. (There were no supply
constraints holding them back.) No such groundswell has appeared.
On the contrary, there was probably over-investment, though that
reaction may be more a business-cycle effect than a statement about
the longer run.
9. So New-Economy romanticism needs to be cut back to size. But
then what is it reasonable to expect for the next five years, after
the current recession has run its course? (I am not offering an opinion
on the nature of the current recession.) Between looking at some
important industries individually, and doing some iffy extrapolation
of aggregates, it is reasonable to suppose that about half of the
gain from 1.4 percent to 2.5 percent annual productivity growth is
likely to endure for the next five years. So one might look forward
to productivity gains of 2 percent a year, after cyclical effects
are washed out. That is significant acceleration, if not the stuff
that hype is made of. Keep in mind that five-year extrapolation makes
some sense precisely because it is too short a time-span for brand-new
as yet undiscovered technologies to play a role. I have no idea about that,
but then neither does anyone else.
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